Meat packaging is important. It has a lot
of functions, such as containment at any stage of production cycle, storage, and
transport. It is to protect meat and meat products to preserve the meat during
storage and to maintain the quality for selling. For example: films in meat
packaging’s purpose is to preserve the meat through minimizing the amount of
oxygen that can get to the meat. It protects the meat during the production and
processing of it from mechanical, chemical, and biological hazard, or even as
simple as contamination by parasites and toxics that can make the body to react
badly to it. It creates protection for the meat.
Packaging can also be as simple as a silent
seller. They can be a marketing strategy for meat distributor for their
customers to buy from them. Imagine this. You are in the market, and you are
searching for meat. There is meat that is simply wrapped in plastic with just a
price tag on it. Then, there is a meat product with aesthetic meat packaging
that meets the eyes just nicely. Which one will you take? The good looking one.
They’re both meat, so you should want to take the plus.
Types of Meat Packaging
- Store wrap
- Modified atmosphere packaging
- Vacuum packaging
The store wrap is one of the most used wrap
all around the market. A store wrap usually comes with a foam tray that holds
the meat with absorbent pad underneath the meat and wrapped with a clear
plastic film. It will still allow oxygen from the air to come into the
packaging to give air to the meat. This packaging is the cheapest and the
easiest to do meat packaging. Although, the bad part about it is that the meat
shelf life could be shortened because it keeps on being exposed to oxygen.
Modified atmosphere packaging is a plastic
tray that holds the meat product, with an absorbent pad, and then sealed with
clear plastic film. The difference between store wrap and modified atmosphere
packaging is that modified atmosphere meat packaging uses vacuum to suck the
air from the tray leaving a little bit of oxygen for the meat then giving in
modified atmosphere that contain purified gasses that are normally found in
air. This process will preserve the meat better.
Vacuum packaging is quite the same with
modified atmosphere packaging. It is shaped as a pouch bag to protect meat from
moisture, abrasion, and gas. As its name vacuum is used to take the residual
air from the pouch then seals it in hot water afterwards. This is by far the
best type of meat packaging you can find in the market. It is more pleasing to
the eyes and it has a longer shelf life than other packaging.
Create your meat packaging with omori.eu
Marketing and branding can be what sets you
apart from your competition. We are here to guide you on which type of branding
and packaging you need for your products. it will increase the buying point.
How can you achieve this with omori?
You can custom design your meat packaging
with omori by printing information into your packaging that saves money and
papers for extra labeling.
Using our packaging will keep your products
fresh and safe from outside elements. If you have further questions, contact us
on www.omori.eu/en.